Track clicks with new short links in your emails

New features

• Loop now supports deep-linking into specific threads on the SSO verify landing with /studio?thread_id= links, making it easier to navigate directly to relevant conversations.
• We've introduced tracked short links for emails. Loop will mint /r/{code} links at send time, allowing click-tracking so you can see which content resonates.
• Re-engagement workflows are now enhanced with new capabilities. You can leverage a HubSpot re-engagement cadence route, plus new Gmail transport options with echo suppression.
• Discover brief extraction and segment classification improvements to better tailor your re-engagement efforts.

Experience updates

• You’ll notice smoother re-engagement operations with new scan cron operations, gates, claim handling, and enrollment improvements.

Bug fixes

• We've fixed an issue with inbound replies being attributed incorrectly to stale conversation loops; they will now be attributed to the active loop.
• Various fixes across re-engagement to ensure consistent operations, including better handling of dial caps, link rewrite hardening, and more robust verbatim gates.